ON THE MONEY: Surviving and thriving in 2025 should be investment goal
Imagine you sold two businesses, netting $5 million. You’ve done the math, and a 4% withdrawal rate provides a comfortable $200,000 per year in retirement.
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If you’ve ever been to New York City and walked down Wall Street, you’ve probably seen the famous statue of the Charging Bull. In the world of finance, the bull is a symbol of optimism, momentum, and wealth.
But then there’s the bear.
The bear lurks quietly. Ready to move in and send your world crashing down.
Not in a blaze of drama, but through the slow erosion of your life savings.
After more than 40 years in finance, I’ve seen the same pattern play out again and again. Here’s what I mean… Advisors focus only on the bull—but fail to prepare their clients for the bear.
But here’s what I know after four decades in the game:
You don’t win by playing offense alone.
The financial industry has told you to “stay the course,” “trust the process,” and my favorite, “hope the market rebounds.” This outdated advice isn’t a strategy, it’s a gamble.
If you’re in the second half of your career or already stepping into retirement, blind optimism isn’t going to cut it.
Hope isn’t a strategy.
You need a plan built around what you’re willing to risk, what you want to preserve, and how long you need it to last.
Bottom line? The long game needs a better playbook—one that actually learns from past market mistakes and puts you in control.
For over 40 years, I’ve shown people how to safeguard their wealth and create financial plans that are designed to last until they’re 100. Through crashes, curveballs, and decades of retirements, I look at the big picture.
With highly effective, judgment-free planning, you’ll get:
Defense-first strategies that limit losses, not just chase returns
Clear, researched planning without jargon or fluff
A financially stable legacy you can feel confident leaving behind.
You’ve worked too hard to leave your future to chance.
Time runs out. Let’s make sure your money doesn’t.
See Me In Action
John Grace, Founder and President of Investor’s Advantage Corp., discusses the stock markets reaction to the Covid 19 virus in March 2020 with Fox News.
Obamacare and sustainability, watch John Grace’s Oct. 30th interview on The Daily Ledger to see what the future holds.
Can You Survive a Bad Loss?
John Grace warns to be ready for the economy.
John Grace featured on the talk show Briggs on Books
John Grace and His Journey of Leading the Investor Market
Part 1: Limiting Losses 2007-2012
The End of ‘Buy And Hold?’ FOX News
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Endowments, with their pioneering strategies, have long been a source of inspiration for the securities industry.
Enjoy Today. Secure Tomorrow.
What I Do
Financial planning isn’t only about chasing the next big return; it’s about protecting what you’ve built, planning with clarity, and making sure your money lasts as long as you do. I give smart investors smart tools to stop rolling the dice and start building a plan that reflects their goals.
Who I Help
I work with people who’ve done the first part: earned the money. Now they want to move to the next part: making it last. From millennials, first-generation legacy builders, and those in retirement, I help clients create smart, sustainable financial strategies so they can live abundantly.
How I Do It
I combine over 40 years of experience with historical insight, independent research, and step-by-step strategies that reduce risk and build confidence. Through one-on-one advising, educational keynotes, and corporate workshops, I deliver practical solutions that help you preserve your wealth and your legacy.
Learn More About John
Not Your Typical Financial Advisor
I don’t give cookie-cutter advice, and I don’t believe in gambling with your future. I’ve spent over 40 years in finance showing people how to maintain what they’ve built.
As the founder of Investor’s Advantage Corporation, and someone who’s been featured on outlets like Fox Business and Yahoo Finance, I’ve become known for one thing: helping people plan to outlive their money, without the hype, fear, or guesswork.
My approach is different because I don’t just talk about maximizing gains, I teach you how to prevent devastating losses.
That’s how real wealth lasts.
Learn More About John
Not Your Typical Financial Advisor
For those looking for real-world insights and straight talk that cuts through the noise, your top financial planner is here! From conferences, corporate events, and community forums, I make finance make sense.
Ventures
Investor’s Advantage Corporation
I founded Investor’s Advantage Corporation to do what others wouldn’t: help real people truly understand how to manage their money, and build wealth through generations. Since 1979, we’ve been building smarter portfolios, teaching financial strategies, and helping clients plan for a future they can count on.